  {"id":20544,"date":"2026-03-10T10:05:20","date_gmt":"2026-03-10T10:05:20","guid":{"rendered":"https:\/\/benefex-dev.local\/en\/2026\/03\/10\/sustainable-workplaces-in-a-longer-working-life-from-benefit-to-competitive-advantage\/"},"modified":"2026-03-10T10:05:20","modified_gmt":"2026-03-10T10:05:20","slug":"sustainable-workplaces-in-a-longer-working-life-from-benefit-to-competitive-advantage","status":"publish","type":"post","link":"https:\/\/benifex.com\/en\/sustainable-workplaces-in-a-longer-working-life-from-benefit-to-competitive-advantage\/","title":{"rendered":"Sustainable\u00a0workplaces\u00a0in a\u00a0longer\u00a0working\u00a0life\u00a0\u2013 from benefit to\u00a0competitive\u00a0advantage"},"content":{"rendered":"<p><span style=\"font-size: 18px;\"><em><span style=\"line-height: 20.925px;\">By Martin Sj\u00f6gren, Account Executive Public Sector, Benifex<\/span><\/em><span style=\"line-height: 20.925px;\"> <\/span><\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"line-height: 20.925px; font-size: 18px; font-weight: bold;\">As an Account Executive, I often meet organizations grappling with the same question: how do we create a workplace that delivers results today and remains sustainable over time?<\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<hr>\n<p><span style=\"font-size: 18px;\"><span style=\"line-height: 20.925px;\">We frequently talk about talent shortages, employer branding, and engagement. But at its core, this is about something bigger \u2013 the relationship between employer and employee. In a time when the labor market is more fluid, expectations are higher and working lives are longer than ever. Offering \u201cjust a job\u201d is no longer enough. We need to offer a sustainable whole. And this is where long-term thinking becomes critical.<\/span><span style=\"line-height: 20.925px;\"> <\/span><\/span><\/p>\n<p><span style=\"font-size: 18px;\"><span style=\"line-height: 20.925px;\">W<\/span><span style=\"line-height: 20.925px;\">e are living longer. We are expected to work longer. <\/span><span style=\"line-height: 20.925px;\">In fact, many of us may be working until 70.<\/span><span style=\"line-height: 20.925px;\"> That raises an important question: how do we create workplaces that people can, and want to, be part of over time?<\/span><\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<p><span style=\"font-size: 18px;\"><span style=\"line-height: 20.925px;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/2798830.fs1.hubspotusercontent-na1.net\/hubfs\/2798830\/LinkedInBlog_Image2.jpeg\" width=\"1900\" height=\"1200\" loading=\"lazy\" alt=\"LinkedInBlog_Image2\" style=\"height: auto; max-width: 100%; width: 1900px;\"><\/span><\/span><\/p>\n<h2>The challenge we cannot ignore<\/h2>\n<p><span style=\"font-size: 18px;\">We know that happy and engaged employees are more productive. <a href=\"https:\/\/www.gallup.com\/workplace\/349484\/state-of-the-global-workplace.aspx\" rel=\"noopener\" target=\"_blank\">According to Gallup<\/a>, they are 17% more productive than their less engaged colleagues. Research from <a href=\"https:\/\/papers.ssrn.com\/sol3\/papers.cfm?abstract_id=3470734\" rel=\"noopener\" target=\"_blank\">Oxford Sa\u00efd Business School<\/a> also demonstrates a clear link between happiness and performance \u2013 happy employees are on average 13% more productive. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">And it does not stop there. Organizations with the highest engagement levels achieve <a href=\"https:\/\/www.gallup.com\/workplace\/349484\/state-of-the-global-workplace.aspx\" rel=\"noopener\" target=\"_blank\">23% higher profitability<\/a> than those with less engaged teams. Yet, according to the same research, the reality looks like this: <\/span><\/p>\n<ul>\n<li><span style=\"font-size: 18px;\">12% feel lonely <\/span><\/li>\n<li><span style=\"font-size: 18px;\">17% feel sad <\/span><\/li>\n<li><span style=\"font-size: 18px;\">35% feel stressed <\/span><\/li>\n<li><span style=\"font-size: 18px;\">21% are not engaged on a typical working day (according to our latest <a href=\"https:\/\/info.benify.se\/pulsen-pa-arbetslivet\" rel=\"noopener\" target=\"_blank\">Swedish report<\/a>) <\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 18px;\">These are not just statistics. They are signals. Signals that something in the employer\u2013employee relationship needs to be strengthened.<\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<h2>The workplace as a relationship<\/h2>\n<p><span style=\"font-size: 18px;\">We see the workplace as fundamentally a relationship between employer and employee. That is why we view benefits as more than an offering \u2013 they are a way to nurture and develop that relationship. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">This is supported by <a href=\"https:\/\/midus.wisc.edu\/wp-content\/uploads\/2024\/04\/3031.pdf\" rel=\"noopener\" target=\"_blank\">social and economic exchange theory<\/a>, which holds that benefits serve as a tool to build reciprocity and engagement. A <a href=\"https:\/\/midus.wisc.edu\/wp-content\/uploads\/2024\/04\/3031.pdf\" rel=\"noopener\" target=\"_blank\">meta-analysis<\/a> examining how different benefit experiences influence emotional engagement and withdrawal describes the relationship in two distinct ways. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">When the relationship is weak, employees feel neither obligation nor desire to engage beyond their core responsibilities. The organization shows little concern for employee well-being beyond contractual pay. The result is lower emotional commitment and a higher risk of withdrawal, such as wanting to leave the organization. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">When the relationship is strong, employees feel a deep sense of identification with the employer. Both parties demonstrate care for each other\u2019s well-being. Positive treatment from the organization encourages attitudes and behaviors that support business success. The result is higher engagement, stronger commitment, and reduced risk of withdrawal.<\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<h2>Benefits as a starting point for sustainability<\/h2>\n<p><span style=\"font-size: 18px;\">This is where benefits can play a crucial role. When designed thoughtfully and communicated clearly, benefits are perceived as supportive. They increase engagement and satisfaction, strengthen mutual commitment, and meet both material and psychological needs. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">The <a href=\"https:\/\/midus.wisc.edu\/wp-content\/uploads\/2024\/04\/3031.pdf\" rel=\"noopener\" target=\"_blank\">meta-analysis<\/a> shows that positive benefit experiences strengthen the employer\u2013employee relationship, increasing engagement, and reducing the risk of withdrawal. Negative experiences have the opposite effect. In other words, it is not only about what you offer, but how it is experienced.<\/span><span style=\"line-height: 20.925px;\"> <\/span><span style=\"font-size: 18px;\"><\/span><\/p>\n<h2>Securing talent for the long term<\/h2>\n<p><span style=\"font-size: 18px;\">We are living longer and extending our working lives. At the same time, we see rising imbalance, more stress-related absence, and a labor market where talent is scarce. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">To attract, recruit, and retain the right skills \u2013 and enable more people to work longer \u2013 compensation and benefits must form a strategic part of workforce planning. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">One key insight stands out: according to a Swedish public sector study, <a href=\"https:\/\/extra.skr.se\/download\/18.55cb121718d7866a42728fc2\/1707403734224\/F%C3%B6rl%C3%A4ngt%20arbetsliv.pdf\" rel=\"noopener\" target=\"_blank\">81% of those who want to work longer<\/a> say they would be more likely to do so if they received higher pay or better benefits. Fair and relevant compensation is not simply a cost \u2013 it is an investment in sustainable performance.<\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<h2>Communication is critical<\/h2>\n<p><span style=\"font-size: 18px;\">A benefits package is only as strong as employees\u2019 understanding of it. Clear communication around benefits increases appreciation. And higher appreciation leads to higher engagement. As we established earlier, engaged employees are up to <a href=\"https:\/\/www.gallup.com\/workplace\/349484\/state-of-the-global-workplace.aspx\" rel=\"noopener\" target=\"_blank\">17% more productive.<\/a><\/span><span style=\"line-height: 20.925px;\"><\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n<h2>From cost to competitive advantage<\/h2>\n<p><span style=\"font-size: 18px;\">Benefits are not a side issue. They are part of the psychological contract between employer and employee. Used strategically, they can strengthen employer brand, increase engagement and productivity, reduce turnover, and enable people to work longer in a healthier way. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">If we want workplaces that last until 70, we need relationships that do, too. And that starts by recognizing benefits for what they truly are \u2013 a powerful lever to create workplaces where people can, want to, and choose to stay and perform. <\/span><\/p>\n<p><span style=\"font-size: 18px;\">If you would like to discuss this further, I would be happy to continue the conversation! Contant <\/span><a href=\"https:\/\/www.linkedin.com\/in\/martin-sj%C3%B6gren-9a556533\/\" rel=\"noopener\" target=\"_blank\"><span style=\"font-size: 18px;\">me here.<\/span><span style=\"color: #467886; line-height: 20.925px;\"><\/span><\/a><span style=\"line-height: 20.925px;\"><\/span><span style=\"line-height: 20.925px;\"> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Martin Sj\u00f6gren, Account Executive Public Sector, Benifex<\/p>\n","protected":false},"author":17,"featured_media":20545,"comment_status":"closed","ping_status":"open","sticky":false,"template":"tpl.news-post.php","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[728,730],"tags":[732,734],"class_list":["post-20544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-employee-benefits","category-employee-engagement","tag-employee-benefits","tag-employee-engagement"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sustainable\u00a0workplaces\u00a0in a\u00a0longer\u00a0working\u00a0life\u00a0\u2013 from benefit to\u00a0competitive\u00a0advantage<\/title>\n<meta name=\"description\" content=\"How can organizations build sustainable workplaces in a longer working life? 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